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Case Studies

The creator or designer is still a mystery.

Send us an email at contributors@brandcoat.net if you have any information about the designers or creators of these brands so that we can give them proper credit.

Years in business

Specializations

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Client Industries

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NEW
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Before
After
TIKI's new logo and visual identity
Good and Fast, but no smiles

TIKI's new logo and visual identity

E-commerce
Aug 2023
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Old
New
Golden Gate Group new logo and visual identity
preparing the gate to the golden future

Golden Gate Group new logo and visual identity

Hospitality F&B
Jun 2023
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0
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Maycha new logo and visual identity
Make your own character

Maycha new logo and visual identity

Milktea Franchise
May 2023
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Foreigner
Localized
How Apple tailored its iconic visual identity to captivate the Vietnamese market?
Xin chào Apple Vietnam

How Apple tailored its iconic visual identity to captivate the Vietnamese market?

Electronics
May 2023
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Brand New
Xanh SM Taxi new logo and visual identity
The cyan fleet in service

Xanh SM Taxi new logo and visual identity

Taxi
Apr 2023
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1
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Parent
Sub-brand
ToCoToCo Ice Cream & Coffee by ToCoToCo, new logo and visual identity
Toco, it's summertime!

ToCoToCo Ice Cream & Coffee by ToCoToCo, new logo and visual identity

Ice Cream Franchise
Apr 2023
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★ Editor's Choice
Before
After
The Face Shop new logo, identity and packaging
How to avoid being different

The Face Shop new logo, identity and packaging

Cosmetics
Feb 2023
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★ Editor's Choice
Before
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Innisfree new logo, visual identity, and packaging
Be Yourself, Be Free

Innisfree new logo, visual identity, and packaging

Cosmetics
Feb 2023
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Laha Coffee new logo and visual identity
The beans sprout trees

Laha Coffee new logo and visual identity

Coffee Shop Franchise
Jan 2023
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3
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Brand New
CHILLTA new logo and visual identity
The iconic small chair returns

CHILLTA new logo and visual identity

Beer Garden
Dec 2022
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4
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Before
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Be Group new logo and identity
Lazy logos end up on the streets

Be Group new logo and identity

Ride-hailing services
Oct 2022
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2
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Old
New
RuNam new logo and visual identity
The lullaby of the South

RuNam new logo and visual identity

Coffee Shop Franchise
Aug 2022
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Before
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BIDV new logo and identity
Blooming Flower

BIDV new logo and identity

Bank
Apr 2022
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2
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★ Editor's Choice
Before
After
Building Coffee new logo, visual identity and packaging
Building coffee's future

Building Coffee new logo, visual identity and packaging

Coffee Roasters
Mar 2022
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Past
Present
Now rebranded to be Shopee Food Vietnam
Shopee eats Now!

Now rebranded to be Shopee Food Vietnam

Ride-hailing services
Aug 2021
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4
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Mondelez Kinh Đô new logo and identity
A new crown for the king of Tet

Mondelez Kinh Đô new logo and identity

Snacks
Jul 2021
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Past
Present
Big C supermarkets were acquired by Central Retail and rebranded to be Tops Market
Tops of the worlds, Tops of the choice

Big C supermarkets were acquired by Central Retail and rebranded to be Tops Market

Supermarket
Mar 2021
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Brand New
Vietravel Airlines latest logo and identity
Let the kite fly free!

Vietravel Airlines latest logo and identity

Airlines
Dec 2020
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Foreigner
Localized
Café Amazon’s Market Entry, Localization, and Growth Strategy in Vietnam
Taste of Nature

Café Amazon’s Market Entry, Localization, and Growth Strategy in Vietnam

Coffee Shop Franchise
Sep 2020
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Parent
Sub-brand
NovaLand introduced the NovaWorld sub-brand, designed in-house
Luxary dounats in vibrant colours

NovaLand introduced the NovaWorld sub-brand, designed in-house

Suburb
Aug 2020
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1
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Before
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Couple TX new logo and identity
Farewell to the goose couple

Couple TX new logo and identity

Clothing Brand
Jun 2020
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Past
Present
JetstarPacific become Pacific Airlines with a new logo and brand identity
let's Return to the original name

JetstarPacific become Pacific Airlines with a new logo and brand identity

Airlines
Jun 2020
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1
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Brand New
Saigon Casa Café logo and visual identity
Mirror dimension cafe!

Saigon Casa Café logo and visual identity

Coffee Shop Franchise
May 2020
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Before
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Hữu Toàn Group new logo and identity
Chim Lac Power Systems

Hữu Toàn Group new logo and identity

Machine and Equipment
Mar 2020
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Brand New
Dòng Dòng latest logo and identity
Bags with Saigon's colorful signs

Dòng Dòng latest logo and identity

Bags Brand
Feb 2020
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1
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★ Editor's Choice
Before
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Bosgaurus Coffee Roasters new logo, visual identity and packaging
Minimalism is privilege

Bosgaurus Coffee Roasters new logo, visual identity and packaging

Speciality Coffee
Oct 2019
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Nguyen Kim new logo and visual identity
For better living

Nguyen Kim new logo and visual identity

Home Appliances
Oct 2019
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Brand New
Te Amo Milk tea latest logo and identity
Yelling "Milk Tea, Boy!"

Te Amo Milk tea latest logo and identity

Milktea Franchise
Aug 2019
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2
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Brand New
Phở Lành logo and visual identity
Healthier pho, in gorgeous bowls

Phở Lành logo and visual identity

Casual Dining
Jul 2019
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2
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Before
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New logo and brand identity for Galaxy Cinema
Galaxy theaters seems to be more blue

New logo and brand identity for Galaxy Cinema

Movie Theater
May 2019
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Updated
Before
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BoBaPoP tea bar latest logo and visual identity
The French Bulldog rise again

BoBaPoP tea bar latest logo and visual identity

Milktea Franchise
Feb 2019
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Before
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Maritime bank rebrands to MSB bank with new logo and identity
Adapted for the next technological era

Maritime bank rebrands to MSB bank with new logo and identity

Bank
Jan 2019
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Before
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GHN new logo and identity
The orange, blue shipping fleet!

GHN new logo and identity

Delivery service
Sep 2018
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Before
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Zalo new logo and identity
Minimalistically redesigned

Zalo new logo and identity

Chat App
May 2018
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Old
New
The latest Eximbank Logo and Identity
New look that energizes it

The latest Eximbank Logo and Identity

Bank
Feb 2018
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Old
New
The most recent branding and logo for Gong Cha Vietnam
It's Tealicious

The most recent branding and logo for Gong Cha Vietnam

Tea Shop Franchise
Jan 2018
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Old
New
Lien Viet Post Bank latest logo and visual identity
One and only postel bank

Lien Viet Post Bank latest logo and visual identity

Bank
Dec 2017
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Brand New
Marcel Restaurants Latest logo and identity
A taste of the French vibe

Marcel Restaurants Latest logo and identity

Hospitality F&B
Aug 2017
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Old
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Viet Capital Bank latest logo and visual identity
A Phoenix rose from the ashes

Viet Capital Bank latest logo and visual identity

Bank
Aug 2017
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Vietnamobile latest logo and visual identity
The Big-Hearted Network

Vietnamobile latest logo and visual identity

Telecom
May 2017
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Old
New
Vietinbank latest logo and identity
Improve the value of life

Vietinbank latest logo and identity

Bank
May 2017
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Before
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PHỞ24 new logo and identity
Modern layout, classic Phở

PHỞ24 new logo and identity

Casual Dining
Jul 2016
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Before
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Cong Caphe latest logo and identity
Reminiscence of the war years

Cong Caphe latest logo and identity

Coffee Shop Franchise
May 2016
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3
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Tocotoco new logo and identity X in-house
How many stars there?

Tocotoco new logo and identity X in-house

Milktea Franchise
Mar 2016
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Before
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GPBank latest logo and visual identity
Reseraction following state ownership

GPBank latest logo and visual identity

Bank
Jan 2016
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Before
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The latest logo and identity for ACB X in-house
Inspiring strong customer relationships

The latest logo and identity for ACB X in-house

Bank
Jan 2015
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AGRIBANK new Logo and identity was designed In-House
Simplifying the golden rice emblem

AGRIBANK new Logo and identity was designed In-House

Bank
Dec 2014
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Brand New
Sushi Hokkaido Sachi logo and identity
Japanese spirits rolling in Saigon streets

Sushi Hokkaido Sachi logo and identity

Fine Dining
Oct 2013
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4
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Archived
Highlands coffee latest logo and visual Identity
Highlands mountains on a coffee bean

Highlands coffee latest logo and visual Identity

Coffee Shop Franchise
Jul 2013
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Vietcombank latest logo and identity
The victory spirit

Vietcombank latest logo and identity

Bank
Mar 2013
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Brand New
Phuc Long Coffee & Tea chain latest logo and identity
Everyone's cup of tea

Phuc Long Coffee & Tea chain latest logo and identity

Tea Shop Franchise
Jan 2012
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Brand New
VietJet Air latest logo and identity
More flights for less money

VietJet Air latest logo and identity

Airlines
Dec 2011
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1
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1
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Brand New
El Gaucho steakhouse logo and identity
This steak empire started in Vietnam!

El Gaucho steakhouse logo and identity

Premium Casual
Jul 2011
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4
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Brand New
Cơm Tấm Cali logo and visual identity
The only violet Cơm tấm!

Cơm Tấm Cali logo and visual identity

Casual Dining
Jan 2008
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2
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Before
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MobiFone's most recent logo and visual identity
Value connection - Unleash potential

MobiFone's most recent logo and visual identity

Telecom
Jan 2008
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Brand New
Passio Coffee's logo, visual identity, and packaging
Passion, Minus N

Passio Coffee's logo, visual identity, and packaging

Coffee Shop Franchise
Sep 2006
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2
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Design Studios and Creative Agencies network in Vietnam

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