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JetstarPacific become Pacific Airlines with a new logo and brand identity
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Hierarchy
Awards
DISCLAIMER

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let's Return to the original name

JetstarPacific become Pacific Airlines with a new logo and brand identity

Past
Present
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Last updated on
May 17, 2023
Pacific Airlines logo closer look
Pacific Airlines logo closer look
Today (June 15, 2020), Vietnam Airlines and Qantas Group agreed to reconstruct Jetstar Pacific to enhance the airline's performance and business results. Therefore, Jetstar Pacific will carry out necessary procedures to be renamed into Pacific Airlines, together with a new logo and brand identity, inspired by the main colours of Vietnam Airlines. Pacific Airlines used to be the original name of this brand at the establishment in 1991. Whether the airline can now return to its original name or not depends also on the decision of authorities.

Vietnam Investment Review Article

Pacific Airlines uniform
Pacific Airlines uniform

Brand Portfolio and Hierarchy
Pacific Airlines's visual identity and design awards
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Brand name
Pacific Airlines
Sector
Airlines
-
Aviation
Founded year
Vietnam Market Entry
1991
Origin country
Vietnam
Project context
Acquisition
Release date
June 2020
Signature color
Pacific Airlines
latest visual identity

AWARDS

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Related links

Pacific Airlines Facebook Vietnam Investment Review

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Post Contributors: Mo Abuelella

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