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Ruco International Clinic latest logo and identity X M — N Associates
Identity
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History
Hierarchy
Awards
DISCLAIMER

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The allure of feminine humans

Ruco International Clinic latest logo and identity X M — N Associates

Before
After
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Last updated on
June 23, 2023

Ruco International Clinic is pioneering in non-invasive dermatological treatments, non surgical cosmetic procedures and skin care procedures also developed as a professional spa where women can luxuriate in. The rebranding project speaks with one voice representing customers’ flawlessness and femininity as well as Ruco's attentive services. Concept: We created “The Femina”, an infinite looping visualisation inspired from the previous logo, to leverage feminine sustainable details and embrace softness throughout brand system.

Ruco Clinic on behance

Ruco int. Clinic employee tag and uniform

Credits

Creative Director Duy — N | Art Director Ngân Huỳnh, Anh Nguyễn​​​ ​​​​​​​| Designer Đức Ngô, Quân Nguyễn​​​​​​​​​​​​​​ | Producer Quân Nguyễn​​​​​​​​​​​​​​ | Project Manager M — Lan | Interior Design Uniiik Saigon | Portfolio Photography Hậu Lê & Cua Studio | Models Hồ Thu Anh, Vi Nguyễn | Architectural Photography Đỗ Sỹ | Digital Retoucher An Nguyễn | Uniform Design Phi Phạm & M — N Associates

Brand Portfolio and Hierarchy
Ruco int. Clinic's visual identity and design awards
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Brand name
Ruco int. Clinic
Sector
Spa & Skincare
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Health & Wellness
Founded year
Vietnam Market Entry
2012
Origin country
Vietnam
Project context
Rebranding
Release date
February 2020
Signature color
Ruco int. Clinic
latest visual identity

AWARDS

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Related links

Ruco int. Clinic Behance

[@BrandCoat]

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