AnAn Saigon introduced the Nhau Nhau sub-brand X The Lab Saigon
Nhau Nhau
latest identity
Identity
assetS
assetS
History
Hierarchy
Awards

Memorable nights that we can't remember

AnAn Saigon introduced the Nhau Nhau sub-brand X The Lab Saigon

Parent
Sub-brand
Nhau Nhau logo
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
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AnAn Saigon
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Nhau Nhau logo
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
Nhau Nhau sub-brand, brand identity applications designed by the lab Saigon
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Locked Case
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Curated By Brandcoat
Last updated on
June 26, 2024
Locked Case
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Nhau Nhau logo and typography different orientations
Nhau Nhau logo and typography different orientations

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Nhau Nhau is a modern take on traditional and casual Vietnamese drinking culture, with a touch of pre-war romanticism (think vinyls, jazz, hotel lounge singers). Inspired by late night memories (or lack there of), we (The Lab Saigon) designed the identity with "drunken" typography that reads in multiple orientations, and blurred motifs for those nights we can't forget, but can't quite remember either.

Nhau Nhau Case study

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Nhau Nhau brand assets and applications
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Nhau Nhau brand evolution
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Brand Portfolio and Hierarchy
Nhau Nhau's visual identity and design awards
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Brand name
Nhau Nhau
Sector
Consumer Discretionary
Founded year
2018
Vietnam Market Entry
Origin country
Vietnam
Project context
Sub-branding
Release date
June 2018
Main colorS

Related links

Nhau Nhau  Anan Saigon

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Credits

Designer: Thao Tran (Clove) |Creative Director: Tuan Le | Photographer: Thuy Truc (Ketchuc) |Account Manager: Phuong Anh Nguyen

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