No.1 digital bank in vietnam
TPBank latest logo and visual identity X ThiCao
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Last updated on
March 7, 2023
As a new and relatively small bank, TP Bank (previously Tien Phong Bank) is struggling to compete in the face of intense competition in the Banking & Finance industry, which has attracted significant institutional investment. ThiCao adopts a differentiation strategy aimed at not only revolutionizing the finance - banking servise but also establishing itself as a model of sophistication in the banking sector. Unique and emotionally engaging for both buyers and spectators.
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