Energizing Life
FPT Group latest logo and visual identity X Thicao
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Curated by Brandcoat
Last updated on
July 24, 2024
#1169b1
Founded in 1988, FPT Corporation, which stands for Financing and Promoting Technology, embarked on a transformative rebranding journey in 2010. With the introduction of the slogan "Energizing Life," FPT unveiled a vibrant, modern, and friendly logo designed by Thicao. This rebranding effort marked the first major change in FPT's visual identity in its 22-year history, aiming to reflect the company's dynamic and customer-centric approach.
![](https://cdn.prod.website-files.com/5fb85f26f126ce08d792d2d9/669ff267626a57fa2d10aed4_FPT_09.jpg)
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The new identity emphasizes FPT's core mission to invigorate clients, partners, and consumers through innovative IT solutions, aligning with its vision of fostering technological advancements and enhancing user experiences across various sectors
![FPT Tower in Hanoi was designed to resemble the shape of FPT's logo](https://cdn.prod.website-files.com/5fb85f26f126ce08d792d2d9/63b6bfb9054cfefa86c80917_z2415897331388237d325dca312060128c9532940964e2-1617598789088619278564-161916431169640513603.jpg)