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Ambrosia Café Bistro gets new logo and identity by Xolve
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A scent of tasty smoke!

Ambrosia Café Bistro gets new logo and identity by Xolve

Brand New
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Posted on
May 11, 2021

Ambrosia Café Bistro is a fusion café, and bistro in the heart of Saigon was established in 2020.  Xolve was approached to create this brand from the ground up as a full scope project, to create a cohesive design concept that sets Ambrosia apart from every other café in Ho Chi Minh City.

Ambrosia Café Bistro logo animation
Ambrosia Café Bistro logo animation

 Ambrosia Café Bistro logo on cafe counter / reception - © Phú Đào
Ambrosia Café Bistro counter design

"The solution began with the naming strategy. ‘Ambrosia’ has its origins in Greek mythology, where the term is used to describe the food and drink of the gods. Our team wanted to communicate that Ambrosia is not just a meal, but rather a full experience defined by a tasty menu, attentive service, and complementary design. Canary yellow is paired with orange and deep-sea green for a captivating analogous color scheme. The bright yellow and orange tones convey warmth and vibrance, which starkly contrast against the green. The three colors together connote life, energy, and creativity, creating a positive and welcoming aura for the café."
xolve case study

logo on plate
Ambrosia Café Bistro symbol on plate with cold-cuts


Ambrosia Café Bistro

identity in action

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Brand name
Ambrosia Café Bistro
Sector
Lifestyle Café
-
Café and Drinks
Founded year
2020
Origin country
Vietnam
Project context
Branding
Release date
December 2020
Logo Colors
Design by
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