Zalo App new logo and visual identity designed In-House
latest identity

Talk to your love

Zalo App new logo and visual identity designed In-House

No items found.
No items found.
No items found.
Locked Case
Curated By Brandcoat
Last updated on
July 19, 2024
Locked Case
The full case study is currently unavailable for public access.
Explore more case studies at our Brands Directory.
Subscribe to our mailing list to stay informed with the latest updates.

* indicates required

Zalo is a Vietnamese internet messenger with some added features compared to famous apps like WhatsApp, Viber, and Line. It was founded in Vietnam in 2012. You can use the app to send text and voice messages to your contacts, make audio and video calls, and make new acquaintances by participating in public chat rooms.

Zalo logo
Zalo logo

The Zalo badge was simplified in 2019, with the colour palette flattened and all shine removed from the square blue and white badge. The composition remained unchanged, however the white chat bubble took much more room than on the last badge. The logotype is another major thing that was redone. The typeface was updated to be more modern, with the letters being fully rounded and the letters cut straight.

Zalo brand assets and applications
No items found.
Zalo brand evolution
No items found.
VNG Brand Portfolio and Hierarchy
Zalo 's visual identity and design awards
No items found.
Brand name
Zalo App
Founded year
Vietnam Market Entry
Origin country
Project context
Prodact line Revamped
Release date
July 2018
Main colorS

Related links


Would you like to add or adjust any information about Zalo brand?
Email Us Now!