Cát Tường - Phú Hưng new logo and identity X inSpace
Phu Hung
latest identity
Identity
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What a distinctive fleur-de-lis!

Cát Tường - Phú Hưng new logo and identity X inSpace

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Curated By Brandcoat
Last updated on
July 17, 2024
Locked Case
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Cát Tường - Phú Hưng lettermark and logo closer look

Based on the inherited foundation the old logo of the brand, combined with the inspiration from the design language in the architecture and decoration of the overall project of complex - scenic city Cat Tuong - Phu Hung, we have created a new symbol for Logo complex - scenic city Cat Tuong - Phu Hung, with a new, streamlined line that is easier to apply in the brand's identity system. The logo includes the meanings of the elements: Greenery - European Ornament - Brand name, combined with a customized Typeface with details associated with the symbol.

CÁT TƯỜNG - PHÚ HƯNG case study

Cát Tường - Phú Hưng lettermark Concept
Cát Tường - Phú Hưng lettermark concept
Phu Hung brand assets and applications
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Phu Hung brand evolution
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Brand Portfolio and Hierarchy
Phu Hung's visual identity and design awards
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Brand name
Phu Hung Complex
Sector
Real Estate
Founded year
2018
Vietnam Market Entry
Origin country
Vietnam
Project context
Rebranding
Release date
September 2020
Main colorS
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