Learn How Iconic Brands Are Built in Vietnam—Case by Case

Explore real-world strategies of brand builders in the fastest-growing Asian market

NEW
Notag
BOO new logo and visual identity
Made in the street

BOO new logo and visual identity

Index
Consumer Discretionary
|
Mar 2019
NEW
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Outdated
BoBaPoP tea bar latest logo and visual identity
The French Bulldog rise again

BoBaPoP tea bar latest logo and visual identity

Index
Consumer Discretionary
|
Feb 2019
NEW
Notag
★ Awarded ★
Maritime Commercial Bank (MSB) new logo and identity
Adapted for the next technological era

Maritime Commercial Bank (MSB) new logo and identity

Index
Financials
|
Jan 2019
NEW
Notag
★ Awarded ★
ANGIA new logo and visual identity
Emphasize action spirit for better positioning

ANGIA new logo and visual identity

Index
Real Estate
|
Jan 2019
NEW
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Outdated
Be ride-hailing firm old logo and identity
OK, then, let it bee!

Be ride-hailing firm old logo and identity

Index
Industrials
|
Nov 2018
NEW
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Big C hypermarkets rebranded to be GO market
Big C to GO!

Big C hypermarkets rebranded to be GO market

Index
Consumer Staples
|
Nov 2018
NEW
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The Local Beans's new logo and visual identity
Cultural and community blend

The Local Beans's new logo and visual identity

QuickCase (~2 Min)
Consumer Discretionary
|
Oct 2018
NEW
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Out of Business
SCB (Saigon Commercial Bank) new logo and identity
Do not stretch the text!

SCB (Saigon Commercial Bank) new logo and identity

Index
Financials
|
Oct 2018
NEW
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Marcel introduced the Café Marcel sub-brand
The French Take on Brunch

Marcel introduced the Café Marcel sub-brand

Index
Consumer Discretionary
|
Sep 2018
NEW
Notag
Outdated
GHN new logo and visual identity (2018)
Fast delivery nationwide

GHN new logo and visual identity (2018)

Index
Industrials
|
Sep 2018
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Brandcoat has been curating logos and brand identities since 2020.