Learn How Iconic Brands Are Built in Vietnam—Case by Case

Explore real-world strategies of brand builders in the fastest-growing Asian market

NEW

Notag

Made in the street

BOO new logo and visual identity

Index

Consumer Discretionary

Mar 2019

NEW

Notag

Outdated

The French Bulldog rise again

BoBaPoP tea bar latest logo and visual identity

Index

Consumer Discretionary

Feb 2019

NEW

Notag

★ Awarded ★

Adapted for the next technological era

Maritime Commercial Bank (MSB) new logo and identity

Index

Financials

Jan 2019

NEW

Notag

★ Awarded ★

Emphasize action spirit for better positioning

ANGIA new logo and visual identity

Index

Real Estate

Jan 2019

NEW

Notag

Outdated

OK, then, let it bee!

Be ride-hailing firm old logo and identity

Index

Industrials

Nov 2018

NEW

Notag

Big C to GO!

Big C hypermarkets rebranded to be GO market

Index

Consumer Staples

Nov 2018

NEW

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Cultural and community blend

The Local Beans's new logo and visual identity

QuickCase (~2 Min)

Consumer Discretionary

Oct 2018

NEW

Notag

Out of Business

Do not stretch the text!

SCB (Saigon Commercial Bank) new logo and identity

Index

Financials

Oct 2018

NEW

Notag

The French Take on Brunch

Marcel introduced the Café Marcel sub-brand

Index

Consumer Discretionary

Sep 2018

NEW

Notag

Outdated

Fast delivery nationwide

GHN new logo and visual identity (2018)

Index

Industrials

Sep 2018

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Learn How Iconic Brands Are Built in Vietnam—Case by Case

Explore real-world strategies of brand builders in the fastest-growing Asian market

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