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KOI Thé Rebranding
Your Daily Beat
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O'Star Potato Chips Product Line Refresh
Fresh From The Farm
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IDP & LOF Brand Consolidation
Creating Value with Love
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Zalopay Rebranding
Payment App For All Needs
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Your Gateway to Brand Building in Vietnam & Beyond
Vietnam Brand Archive
A curated collection of case studies exploring the strategic growth and visual shifts of top-tier Vietnamese identities.
Zalo AI
Sub-branded
2018
Information Technology
Be
Brand new
2018
Industrials
The Local Beans
Brand new
2018
Consumer Discretionary
SCB
Refreshed
2018
Financials
Café Marcel
Sub-branded
2018
Consumer Discretionary
GHN
Rebranded
2018
Industrials
Leman Jewelry
Rebranded
2018
Consumer Discretionary
Zalo Group
Sub-branded
2018
Information Technology
Vua Nệm
Rebranded
2018
Consumer Discretionary
Zalo
Line Revamped
2018
Communication
Guta Cafe
Rebranded
2018
Consumer Discretionary
Bamboo Airways
Rebranded
2018
Industrials
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Global Brand Archive
Learn the strategies behind successful identities through our in-depth case studies and brand analysis.
BAEMIN
Korea
2019
Consumer Discretionary
GO!
Thailand
2018
Consumer Staples
Gong Cha
Taiwan
2018
Consumer Discretionary
Café Amazon
Thailand
2015
Consumer Discretionary
Milo
Australia
2014
Consumer Staples
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Industry Brandscape & Market Reports
Market reports and macro-level analysis exploring how top players in key sectors are building and shifting their identities.
Hung Thinh
SuperCase (~6 Min)
Jul 2024
Katinat
Casefile (~4 Min)
Apr 2024
Vinamilk
SuperCase (~6 Min)
Jul 2023
Van Lang University
Casefile (~4 Min)
Dec 2022
Innisfree
Casefile (~4 Min)
Feb 2023
Highlands Coffee
Casefile (~4 Min)
Nov 2022
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